Yelp Archives - eStrategy.TV

Yelp's Filtered Reviews [VIDEO]

By David Erickson | March 26, 2013

Yelp’s video explanation for why they filter reviews.

Hotel PR Director Discusses How She Uses Customer Service Complaints On Social Media [VIDEO]

By David Erickson | February 22, 2013

Nora Walsh, PR director at the Pierre Hotel in New York City, believes negative reviews are a helpful way to get direct feedback from customers and learn where the hotel falls short.

Digital CMO Summit 2010

By David Erickson | May 28, 2011

Compete’s 7th annual dCMO Summit was held in Miami, Florida, where executives gathered to discuss the unyielding impact of the internet on our marketing universe.