Minnesota Interactive Marketing Association Archives

How We Taught Computers To Speak Our Language

By David Erickson | July 18, 2011

Karen McGrane presents “Machines With Brains: How We Taught Computers To Speak Our Language” reviewing how human/machine interaction has evolved & what it means for marketers.

Mike Grehan: Search & The Connected Consumer

By David Erickson | July 8, 2011

Presentation by Search Engine Watch’s editor Mike Grehan for the Minnesota Interactive Marketing Association in May, 2011.

Location-Based Marketing

By David Erickson | July 3, 2011

A superb presentation on local marketing and location-based services like Foursquare by Asif Khan, the founder of the Location-Based Marketing Association, that was hosted by the Minnesota Interactive Marketing Association.