Generation V Archives - eStrategy.TV

Generation V's Most Used Media Consumption Devices [VIDEO]

By David Erickson | November 25, 2013

David Erickson discusses how Generation V’s (the generation that follows Millennials) media consumption habits are eating into the time they spend watching the TV screen.

Mobilesitting [VIDEO]

By David Erickson | November 1, 2013

David Erickson the results of a Harris Interactive survey showing the ages of children parents have distracted via mobile devices.

INTERVIEW: Michael Acton Smith Discusses Moshi Monsters [VIDEO]

By David Erickson | January 25, 2013

The man behind Moshi Monsters, Michael Acton Smith, talks about digital disruption in the children’s toy and entertainment market with Dow Jones’ Gren Manuel at the World Economic Forum in Davos.