Posts Tagged ‘Brand Marketing’
Steak-Umm’s Misinformation Master Class
On April 6, CPG Brand Steak-Umm brand posted a master class in the difference between facts, data, and verifiable information on Twitter as a result of disinformation being spread about COVID-19.
Read MoreInfoScout.co: Discover Demographics Of Brand Customers [VIDEO]
David Erickson discusses the InfoScout app that gives consumer product brands insight into consumer demographics through an app that tracks consumer purchases and demographics.
Read MoreTide's Scary Vines: A Carrie Remake [VIDEO]
David Erickson discusses Tide’s #ScaredStainless Vine Halloween marketing campaign that illustrates scenes from classic horror films starring the brand.
Read MoreWashington Redskins Name Change Controversy [VIDEO]
David Erickson discusses the growing pressure Washington Redskins’ owner Daniel Snyder is under to change the name of his NFL franchise and how the team’s continuing resistance is turning a marketing and revenue opportunity into a public relations debacle.
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