Google's Customer Journey To Online Purchase Tool [VIDEO]

By David Erickson | October 21, 2013

During this segment of episode 20 of the Beyond Social Media Show, I discuss Google’s Customer Journey To Online Purchase Tool as an invaluable source of insight into your target audience’s online purchase path. Unfortunately, I misspoke (TWICE!) by calling it the “computer” journey to online purchase tool. My bad. 😉

Posted in eStrategy Podcast, Webisode and tagged Beyond Social Media, Consumer Behavior, Customer Journey, Demographics, eCommerce, Google, Google Think Insights, Google Tool, Insight Tool, Online Behavior, Path To Purchase, Super Cool Tool, Technographics

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