Promoted Twitter Complaints Criticize British Airways [VIDEO]

By David Erickson | September 13, 2013

During this segment of Episode 15 of the Beyond Social Media Show, David Erickson discusses how one individual customer, Hasan Syed, spent $1,000 on a Promoted Tweets advertising campaign on Twitter to complain about British Airways’ customer service.

Posted in eStrategy Podcast, Marketing Trends, Webisode and tagged Beyond Social Media, British Airways, Customer Experience, Customer Service, Earned Media, Hasan Syed, Promoted Tweets, Public Relations, Social Media Advertising, Social Media Marketing, Twitter, Twitter Advertising

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