Posts Tagged ‘Strategic Communications’
Public Relations Industry Disruption [VIDEO]
Topics include the integration of communications disciplines; ethics within an organization; the importance of a CEO who is a great communicator; the critical role employees play in an organization’s communications success; and much more.
Read MoreEmotional Consideration Of B2B Purchasers [VIDEO]
David Erickson discusses survey findings that indicate B2B purchasers are as interested in the personal benefit they’ll derive from a business purchase as they are the business benefit of the purchase.
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