Posts Tagged ‘LEGO’
Greenpeace Brandjacks LEGO & Shell Oil [VIDEO]
During Episode 56 of the Beyond Social Media Show, David Erickson discusses Greenpeace’s amazingly well-executed brandjacking video of LEGOs in it’s criticism of the brand’s partnership with Shell Oil.
Read MoreCitizen Generated LEGO Customer Service Testimonial [VIDEO]
This amazing LEGO customer testimonial video serves as a case study in how customer service has become an extension of public relations.
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