How To/Tips/Advice

How To Propose A New Emoji

December 19, 2018

Kolin Pope of the Washington Post uses claymation to illustrate the process of successfully proposing a new emoji, in this case the “person meditating” emoji.

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How To Create Your Custom LinkedIn Profile URL

December 18, 2018

This is the first in a series of Pro Tip Tuesday videos I am sharing. This one has to do with something that unfortunately all too common: Not customizing your LinkedIn profile URL.

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32 Essential Photoshop Features

January 17, 2017

Photoshop can be maddening to use. This video tutorial teaches you 32 essential Photoshop features.

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How NOT To Pitch Bloggers [VIDEO]

November 14, 2013
How NOT To Pitch Bloggers [VIDEO]

David Erickson discusses the all-too common practice by public relations professionals of pitching bloggers without actually taking the time to learn a little bit about the blogger.

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What To Do When Google Analytics Drops Keywords Entirely [VIDEO]

November 3, 2013

Rand Fishin from The Moz Blog explains how marketers can gain insight into keyword traffic after Google drops keyword data from Google Analytics reports in this short whiteboard video.

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MLB Pitcher David Price Rants Against Critics On Twitter [VIDEO]

October 10, 2013
MLB Pitcher David Price Rants Against Critics On Twitter [VIDEO]

David Erickson discusses how Tampa Bay Rays pitcher David Price answered his critics on Twitter after a brutal performance against the Boston Red Sox.

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Jay Baer: Facebook Marketing & Email Marketing Presentation [VIDEO]

September 25, 2013
Jay Baer: Facebook Marketing & Email Marketing Presentation [VIDEO]

In this presentation, Jay Baer reviews how your email and Facebook marketing are similar, how they can support each other, and how to use each strategically.

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How To Install Twitter Analytics On Your Website [VIDEO]

September 24, 2013
How To Install Twitter Analytics On Your Website [VIDEO]

David Erickson demonstrates how to install Twitter Analytics on your website so you can keep track of citations of your domain on Twitter.

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Facebook News Feed Changes [VIDEO]

September 17, 2013
Facebook News Feed Changes [VIDEO]

Michael Stelzner and Mari Smith explore changes to the Facebook news feed, including Story Bump, Last Actor, and Promoted Posts in this Google Hangout video.

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How To Create An Embeddable YouTube Subscribe Button [VIDEO]

July 30, 2013
How To Create An Embeddable YouTube Subscribe Button [VIDEO]

David Erickson takes viewers step-by-step through the process of creating an embeddable YouTube subscribe button in this eStrategy webcast.

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