Web Analytics

CASE STUDY: How The Obama Campaign Used A/B Testing To Optimize Email Campaigns & Generate $500 Million In Donations [VIDEO]

July 8, 2013
CASE STUDY: How The Obama Campaign Used A/B Testing To Optimize Email Campaigns & Generate $500 Million In Donations [VIDEO]

Take an inside look at the campaign headquarters, the thrilling successes & informative failures Obama for America encountered at the cutting edge of online politics.

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Web Analytics & User Experience

October 16, 2010
Web Analytics & User Experience

Fred Beecher and Andrew Janis present, Make More Money Faster: Combining Web Analytics With User Experience Research.

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