Video Marketing

Tide’s Scary Vines: A Carrie Remake [VIDEO]

October 25, 2013
Tide's Scary Vines: A Carrie Remake [VIDEO]

David Erickson discusses Tide’s #ScaredStainless Vine Halloween marketing campaign that illustrates scenes from classic horror films starring the brand.

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Darlington Nagbe’s Online Autograph Signing Using Google Hangouts [VIDEO]

October 20, 2013
Darlington Nagbe's Online Autograph Signing Using Google Hangouts [VIDEO]

David Erickson discusses how professional soccer star Darlington Nagbe used Google Hangouts On Air to conduct an online autograph signing session.

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Hyundai’s Zombie Chop Shop [VIDEO]

October 17, 2013
Hyundai's Zombie Chop Shop [VIDEO]

David Erickson discusses Hyundai’s latest Walking Dead tie-in, the Zombie Chop Shop iPhone and iPad apps that allow you to customize your own Hyundai for the zombie apocalypse.

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BlendTec’s Ongoing Will It Blend Content Marketing Campaign: iPhone 5C & 5S [VIDEO]

October 11, 2013
BlendTec's Ongoing Will It Blend Content Marketing Campaign: iPhone 5C & 5S [VIDEO]

David Erickson discusses the latest Will It Blend? video in which BlendTec grinds up iPhone 5Cs and a gold Limited Edition iPhone 5S and chats with his co-hosts about how BlendTec has managed to keep the series fresh.

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Chipotle’s Scarecrow Content Marketing Campaign [VIDEO]

October 9, 2013
Chipotle's Scarecrow Content Marketing Campaign [VIDEO]

During this segment from the Beyond Social Media Show, David Erickson discusses Chipotle’s anti-Big Food Scarecrow content marketing campaign.

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Shadow Puppet App [VIDEO]

October 7, 2013
Shadow Puppet App [VIDEO]

David Erickson discusses the Shadow Puppet app that allows you to create a narrated slideshow of your photos from your iPhone or iPad.

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Will The iPhone 5s Blend? [VIDEO]

October 5, 2013
Will The iPhone 5s Blend? [VIDEO]

BlendTec continues its destructively entertaining Will It Blend? video marketing series by grinding up an iPhone 5C and an iPhone 5S in its blenders.

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Yahoo! Screen App [VIDEO]

September 16, 2013
Yahoo! Screen App [VIDEO]

David Erickson discusses the new Yahoo! Screen app that consolidates video from Yahoo!’s partners into one video viewing mobile app.

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WordPress Jetpack Update To Media Explorer [VIDEO]

September 11, 2013
WordPress Jetpack Update To Media Explorer [VIDEO]

David Erickson discusses the upcoming update to WordPress Jetpack that allows you to search for and embed Tweets and YouTube video directly from the Media Explorer and within the editing environment, giving WordPress a bit of Storify-like features.

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Xbox One & The Rise Of Ala Carte Video Pricing [VIDEO]

September 7, 2013
Xbox One & The Rise Of Ala Carte Video Pricing [VIDEO]

During this episode of the Beyond Social Media Show, David Erickson discusses the trend toward ala carte video pricing that is emerging through the use of video game console apps like those for ESPN and NFL.com on the upcoming Xbox One entertainment system.

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