Super Bowl XLVII

Case Study: Samsung’s Advertising Tactic To Drive YouTube Views To Super Bowl Commercial [VIDEO]

February 16, 2013
Case Study: Samsung's Advertising Tactic To Drive YouTube Views To Super Bowl Commercial [VIDEO]

A case study of how Samsung uses rich media banner ads to drive views for the YouTube video of it’s Super Bowl XLVII commercial.

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Behind The Scenes Of The Super Bowl XLVII Media Center [VIDEO]

February 7, 2013
Behind The Scenes Of The Super Bowl XLVII Media Center [VIDEO]

Showtime’s Peter Schrager goes behind the scenes at the Super Bowl XLVII Media Center and catches up with your favorite celebrities.

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GoDaddy’s Perfect Match Super Bowl XLVII Ad Drives Sales [VIDEO]

February 4, 2013
GoDaddy's Perfect Match Super Bowl XLVII Ad Drives Sales [VIDEO]

Mashable reports that, Perfect Match, one of two ads GoDaddy ran during Super Bowl XLVII and which received a lot of negative reaction on social media and which scored last on USA Today’s Ad Meter, nevertheless drove sales.

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Viva Young: Taco Bell Super Bowl XLVII Commercial [VIDEO]

January 29, 2013
Viva Young: Taco Bell Super Bowl XLVII Commercial [VIDEO]

Viva Young, Taco Bell’s Super Bowl XLVII commercial features a bunch of octogenarians who sneak out for a night on the town.

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