David Erickson discusses the growing pressure Washington Redskins’ owner Daniel Snyder is under to change the name of his NFL franchise and how the team’s continuing resistance is turning a marketing and revenue opportunity into a public relations debacle.
During this episode of the Beyond Social Media Show, David Erickson discusses the trend toward ala carte video pricing that is emerging through the use of video game console apps like those for ESPN and NFL.com on the upcoming Xbox One entertainment system.
During this segment of the 11th episode of the Beyond Social Media show, hosts David Erickson, Albert Maruggi & B.L. Ochman discuss the details of Michael Vick’s image rehabilitation public relations campaign.
During this segment of the 10th episode of the Beyond Social Media podcast, David Erickson, Albert Maruggi & B.L. Ochman discuss the Kickalicious viral video that landed Norwegian soccer player Harvard Rugland an invitation to the Detroit Lions minicamp and, ultimately, the opportunity to nail two field goals in the Lions’ first pre-season game.