Screencast

YouTube Trends Map [VIDEO]

May 7, 2013

An e-Strategy Webcast demonstration of YouTube’s new Trends Map tool.

Facebook Spam [VIDEO]

March 3, 2013

Facebook spam is becoming a serious logistics problem for Facebook page managers. In this short webcast, David Erickson demonstrates Facebook Spam using the e-Strategy Facebook page.

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Email Marketing Case Study: LinkedIn’s Vanity Play [VIDEO]

February 26, 2013

LinkedIn’s recent announcement that they had surpassed 200 million members came in the form of an email that played on users’ vanity. See how they did it in this short email marketing case study.

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Stevie Nicks Tour Search Activity

August 25, 2011

David Erickson demonstrates how search volume for Stevie Nicks is driven by media appearances and her concert tour: Watch search volume grow from state to state as her concert tour moves across America.

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Google News Updates

July 17, 2010

David Erickson demonstrates Google News’ new layout, explaining what about the Google News updates are new, including personalization, popular news, and local news.

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