The major new players in e-book publishing—Amazon, Apple and Google—can easily track how far readers are getting in eBooks, how long they spend reading them and which search terms they use to find books.
Google Currents is an implicit acknowledgement at just how far and how fast tablets have changed the manner in which we consume information and a direct competitor to Flipbook. Google’s Currents app gives it an anchor in the soon-to-be-booming tablet ad business. Found at YouTube from Google.
For the MacTaggart lecture, Google’s Executive Chairman Eric Schmidt to discuss the impact of the internet revolution on the television industry and to set out his vision of the opportunities and challenges that lie ahead.
A short video that gives you a sense of the work that goes into the changes and improvements that are made to Google almost every day. While an improvement to the algorithm may start with a creative idea, it always goes through a process of rigorous scientific testing.