News Marketing

Katie Couric Bolts To Yahoo! [VIDEO]

November 27, 2013
Katie Couric Bolts To Yahoo! [VIDEO]

David Erickson and B.L. Ochman discuss Katie Couric’s move to Yahoo! and what it might mean for the Internet portal’s content development efforts.

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Twitter’s Related Headlines As An Earned Media Tool [VIDEO]

August 29, 2013
Twitter's Related Headlines As An Earned Media Tool [VIDEO]

Twitter’s new Related Headlines feature can be put to use by public relations professionals in their earned media efforts.

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Huffington Post Turns Off Anonymous Comments [VIDEO]

August 28, 2013
Huffington Post Turns Off Anonymous Comments [VIDEO]

David Erickson, Albert Maruggi & B.L. Ochman discuss The Huffington Post’s decision to disable anonymous comments and the problem of online anonymity in general.

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