Measurement

Twitter Analytics – Measure Citations & Links To Your Sites [VIDEO]

October 22, 2013
Twitter Analytics - Measure Citations & Links To Your Sites [VIDEO]

David Erickson discusses Twitter’s new website analytics feature that tracks citations and links to your website.

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The Business Case For Social Media

July 16, 2011
The Business Case For Social Media

While this is good advice, I also love the accelerated drawing format that illustrates the ideas.

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Tomorrow’s Web Analytics Technology & Usage

October 17, 2010
Tomorrow’s Web Analytics Technology & Usage

Dennis Mortensen addresses web analytics tools and their usage, shedding light on their adoption today and the degree to which they can provide comfort for us in the future.

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Display Media Measurement

October 15, 2010
Display Media Measurement

Panelists Mike Abramson, John Grudnowski & Gail Zielinski discuss, Display Media Measurement: The Three Core Phases using real-life scenarios.

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