Automotive Marketing

Volkswagen’s Feeling Carefree Take On Me Ad [VIDEO]

November 2, 2013
Volkswagen's Feeling Carefree Take On Me Ad [VIDEO]

David Erickson discusses Volkswagen new Feeling Carefree campaign in which they target Gen Xers with nostalgia via an iconic 1980s era music video courtesy of a-ha.

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Hyundai’s Zombie Chop Shop [VIDEO]

October 17, 2013
Hyundai's Zombie Chop Shop [VIDEO]

David Erickson discusses Hyundai’s latest Walking Dead tie-in, the Zombie Chop Shop iPhone and iPad apps that allow you to customize your own Hyundai for the zombie apocalypse.

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Volkswagen Passat Rocking Out Commercial [VIDEO]

October 5, 2012
Volkswagen Passat Rocking Out Commercial [VIDEO]

This television commercial for Volkswagen’s Passat is more than just a cute spot. It knows who it’s talking to: Gen X professionals.

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